Business Research Methods (E-Book)
Business Research Methods (E-Book)
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Business Research Methods (E-Book)
B. Blumberg, D. R. Cooper, P. S. Schindler
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Business Research Methods (E-Book)
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Description
Are you about to begin your dissertation or a research project, but don’t know what topic to choose? Are you unsure of what research methods to use and how they should be applied to your project? Are you worried about how to write up your research project? Then this is the book for you! A balanced coverage of qualitative and quantitative methods means that no matter what approach you choose to use for your project, there are examples and case studies to help guide you through the process. Student Research boxes provide an insight into situations and research decisions that students have encountered in real life projects. They contain hints, tips and sometimes questions to help you think through your own project.
Product Information
ISBN13 (SKU)
9780077157494
Title
Business Research Methods
Author
B. Blumberg, D. R. Cooper, P. S. Schindler
Edition
4th
Publisher
McGraw-Hill
Publication Date
2014
Country of Publication
United States
Format Type
E-Book - Vitalsource
Number of Pages
780
Institutions
UNISA
