Entrepreneurship and New Venture Management
Entrepreneurship and New Venture Management
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Entrepreneurship and New Venture Management
H. Bendeman, W. Clarence, P. Naidoo, P. Sifolo, E. Swanepoel, C. van Aardt
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Entrepreneurship and New Venture Management
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Description
Entrepreneurship and New Venture Management covers the key concepts of entrepreneurship and provides comprehensive coverage of all aspects, including marketing, financial, HR and operations management. The book discusses the various theoretical aspects to be considered when starting a new business venture and offers practical examples to demonstrate the real-life application of the theory. The new edition includes additional discussion questions and experiential exercises, and updates to information and technology.
Product Information
ISBN13 (SKU)
9780190722494
Title
Entrepreneurship and New Venture Management
Author
H. Bendeman, W. Clarence, P. Naidoo, P. Sifolo, E. Swanepoel, C. van Aardt
Edition
6th
Publisher
Oxford University press
Publication Date
2019
Country of Publication
South Africa
Format Type
Physical
Number of Pages
664
Institutions
University of Pretoria, IIE MSA, Milpark, Varsity College
Course Codes
BMNG6221, ENEN8411, ENPS02-7
