Strategic Management for Tourism, Hospitality and Events
Strategic Management for Tourism, Hospitality and Events
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Strategic Management for Tourism, Hospitality and Events
N. Evans
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27 Nov 2024
Strategic Management for Tourism, Hospitality and Events
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Description
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.
Product Information
ISBN13 (SKU)
9780415837248
Title
Strategic Management for Tourism, Hospitality and Events
Author
N. Evans
Edition
2nd
Publisher
Jonathan Ball
Publication Date
2015
Country of Publication
United Kingdom
Format Type
Physical
Number of Pages
708
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