Exploring Creativity and Innovation
Exploring Creativity and Innovation
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Exploring Creativity and Innovation
A. Williams, D. B. Jones
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06 Jan 2025
Exploring Creativity and Innovation
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Description
Exploring creativity and innovation discusses all the aspects of innovation, including the creative person, process and outcome; and now also includes a section on design thinking that facilitates modern creative behaviour in an array of business and organisational environments. Exploring creativity and innovation follows a process approach and provides locally relevant examples and case studies to help readers clearly understand the concepts of innovation and innovation management, and to situate them within the African context.
Product Information
ISBN13 (SKU)
9780627037863
Title
Exploring Creativity and Innovation
Author
A. Williams, D. B. Jones
Edition
2nd
Publisher
Van Schaik Publishers
Publication Date
2020
Country of Publication
South Africa
Format Type
Physical
Number of Pages
278
Institutions
University of Pretoria
