Contemporary Strategy Analysis
Contemporary Strategy Analysis
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Contemporary Strategy Analysis
R. M. Grant
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Contemporary Strategy Analysis
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Description
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.
Product Information
ISBN13 (SKU)
9781119576433
Title
Contemporary Strategy Analysis
Author
R. M. Grant
Edition
10th
Publisher
John Wiley
Publication Date
2019
Country of Publication
United States
Format Type
Physical
Number of Pages
672