The Digital Transformer's Dilemma: How to Energize Your Core Busine...
The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services
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The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services
K. Frankenberger, H. Mayer, A. Reiter, M. Schmidt
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17 Feb 2025
The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services
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Description
Bring your company into the digital era without compromising your core business. In The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and re-vitalizing - and digitizing - the legacy business.
Product Information
ISBN13 (SKU)
9781119701309
Title
The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services
Author
K. Frankenberger, H. Mayer, A. Reiter, M. Schmidt
Publisher
John Wiley
Publication Date
2020
Country of Publication
United States
Format Type
Physical
