International Marketing
International Marketing
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R 1360.00
International Marketing
M. R. Czinkota, I. A. Ronkainen
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Estimated Dispatch Date:
15 May 2024
International Marketing
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Description
INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!
Product Information
ISBN13 (SKU)
9781133627517
Title
International Marketing
Author
M. R. Czinkota, I. A. Ronkainen
Edition
10th
Publisher
Cengage
Publication Date
2012
Country of Publication
United States
Format Type
Physical
Number of Pages
720
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