The Publishing Business (E-Book)
The Publishing Business (E-Book)
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The Publishing Business (E-Book)
K. Smith, M. R. Bold
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The Publishing Business (E-Book)
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Description
The Publishing Business, is an invaluable guide to understanding what book publishing is and what it might become. Using popular and current examples, this second edition demonstrates that, to succeed, publishers must prove their commitment to producing accurate, attractive and well edited content, their ability to innovate pioneering digital technologies and their dedication to promoting their titles to new audiences. This book explains the responsibilities at each stage of the publishing process, describes current roles and practices, and provides much food for thought on how publishers can ensure their skills remain relevant in the digital age.
Product Information
ISBN13 (SKU)
9781474249539
Title
The Publishing Business
Author
K. Smith, M. R. Bold
Edition
2nd
Publisher
Bloomsbury
Format Type
E-Book - Vitalsource
