The Management of Technology & Innovation (E-Book)
The Management of Technology & Innovation (E-Book)
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The Management of Technology & Innovation (E-Book)
M. White, G. D. Bruton
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The Management of Technology & Innovation (E-Book)
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Description
THE MANAGEMENT OF TECHNOLOGY AND INNOVATION: A STRATEGIC APPROACH explores the fundamental connections linking core business strategy, technology, and innovation. The text illustrates how these functions intertwine to play a central role in process layout, systems, structural design, and product development, as well as supporting an organization's overall success.
Product Information
ISBN13 (SKU)
9798214348209
Title
The Management of Technology & Innovation
Author
M. White, G. D. Bruton
Edition
3rd
Publisher
Cengage
Publication Date
2017
Format Type
E-Book - Vitalsource
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