Communication for Rural Innovation: Rethinking Agricultural Extension

Communication for Rural Innovation: Rethinking Agricultural Extension
Communication for Rural Innovation: Rethinking Agricultural Extension
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Communication for Rural Innovation: Rethinking Agricultural Extension
C. Leeuwis, A. W. van den Ban
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Communication for Rural Innovation: Rethinking Agricultural Extension

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Description

This important book is the re-titled third edition of the extremely well received and widely used Agricultural Extension (van den Ban & Hawkins, 1988, 1996). Building on the previous editions, Communication for Rural Innovation maintains and adapts the insights and conceptual models of value today, while reflecting many new ideas, angles and modes of thinking concerning how agricultural extension is taught and carried through today. Since the previous edition of the book, the number and type of organisations that apply communicative strategies to foster change and development in agriculture and resource management has become much more varied and this book is aimed at those who use communication to facilitate change in agriculture and resource management.

Product Information
ISBN13 (SKU)
9780632052493
Title
Communication for Rural Innovation: Rethinking Agricultural Extension
Author
C. Leeuwis, A. W. van den Ban
Edition
3rd
Publisher
John Wiley
Publication Date
2004
Country of Publication
United Kingdom
Format Type
Physical
Number of Pages
428
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