Becoming a Public Relations Writer: Strategic Writing for Emerging ...
Becoming a Public Relations Writer: Strategic Writing for Emerging and Established Media (E-Book)
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Becoming a Public Relations Writer: Strategic Writing for Emerging and Established Media (E-Book)
R. D. Smith
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Becoming a Public Relations Writer: Strategic Writing for Emerging and Established Media (E-Book)
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Description
The sixth edition of Becoming a Public Relations Writer continues its place as an essential guide to the writing process for public relations practice. Smith provides comprehensive examples, guidelines and exercises that allow students to both learn the fundamentals of public relations writing and practice their writing skills. Ethical and legal issues are woven throughout the text, which covers public relations writing formats for both journalistic and organizational media. This new edition updates and expands its coverage of writing for digital and social media—including blogs, websites and wikis, as well as social networking (Facebook), microblogging (Twitter), photo sharing (Instagram and Snapchat) and video sharing (YouTube).
Product Information
ISBN13 (SKU)
9781000527377
Title
Becoming a Public Relations Writer: Strategic Writing for Emerging and Established Media
Author
R. D. Smith
Edition
6th
Publisher
Taylor & Francis
Publication Date
2020
Format Type
E-Book - Vitalsource
